The History of SEOLAXY

The History od SEOLAXY

The SEOLAXY journey began as the “Evening SEO School,” a series of free live streams launched at the onset of the pandemic in 2020. As the sessions progressed, what started as an SEO course evolved into something far greater. Participants forged connections, laying the foundation for what is now the SEOLAXY community – a vibrant network of individuals who actively support one another, share knowledge, and exchange experiences with generosity. This ethos of unselfish sharing and community support has been a hallmark of the SEOLAXY, guided by Nedim’s leadership from day one to the present.

2020

The unexpected kick-off during the pandemic

During a time when loneliness and job insecurity were rampant, Nedim spontaneously initiated an online SEO course via Twitch streams. His goal was simple: to assist and engage a small circle of friends. However, these casual two-hour sessions quickly captivated a wider audience, eager to delve into the world of SEO. Before long, the daily streams were attracting over 300 students, leading to demands for these sessions to be accessible on YouTube. This marked the inception of the “SEO School” YouTube channel, which grew to feature 45 informative videos, effectively turning a moment of uncertainty into an educational cornerstone for many.

2021

Launch of paid SEO courses

In May, we started a new chapter with the introduction of Medior SEO and Senior SEO courses on Patreon. These sessions, conducted live, further expanded our thriving community. We opened the doors for our students to earn certification as SEO specialists, alongside creating a public directory of certified professionals. Moreover, we began matching our students with their first SEO job opportunities. Our commitment to educational content remained strong, with a total of 55 videos released on YouTube, complemented by 18 Medior and 16 Senior SEO lessons on Patreon, enriching our students’ learning journey.

2022

Growing recognition of our SEO certificates

Our journey of providing free SEO education on YouTube continued, alongside the sale of our course recordings. We conducted comprehensive preparations for the final exams, which led to a surge in the number of certified students. These certificates quickly earned recognition and acceptance across the industry, particularly among digital marketing and SEO agencies. This acknowledgment translated into a significant demand for our certified graduates, many of whom rapidly progressed in their careers. Additionally, we launched a monthly “SEO News” segment on our YouTube channel, further enriching our content library with a total of 58 videos published.

2023

Surge in Community Engagement

The remarkable achievements of our students spurred a wave of new members joining our community, swelling our ranks to nearly 3800 participants in our free community. This surge created a supportive and dynamic environment. Given the sheer volume of inquiries directed at Nedim, we made a pivotal change: only paid members (SEONAUTs) were given the privilege to ask direct questions. However, Nedim remained committed to fostering growth among newcomers, actively responding to questions in YouTube comments and providing the necessary inspiration for many to dive into SEO and pivot their career paths. The impact was profound, with numerous SEONAUTs achieving outstanding success in their projects and careers, some even launching their own SEO agencies. In our continued effort to democratize SEO knowledge, we kept publishing free SEO content on YouTube, reaching a milestone of 65 videos.

2024

The birth of the SEOLAXY

Until 2024, our platform, previously known as SEO SCHOOL, exclusively featured content aimed at students from Central and Southeastern Europe. This year, we’ve undertaken a significant transformation, evolving into the SEOLAXY – a comprehensive rebranding that introduces all content in English, supplemented with subtitles in various widely spoken languages to cater to a global audience. While our core focus remains on SEO and AI, the SEOLAXY’s content, entirely fresh for 2024, narrows in on the niche of E-Commerce SEO. The reasons behind this strategic shift? We’re excited to reveal them in our inaugural lesson. Moreover, we’ve made joining the ranks of SEONAUTs more accessible than ever, ensuring that all members have the opportunity to pose questions directly to their mentor within the SEOLAXY. This enhancement is coupled with a dedicated community platform, fostering ongoing connections and mutual support among SEONAUTs.